As the overarching concept for the 2026 selling season, “Currency Neutral” showed up in multiple iterations included a pastel energy pack, commercial SMU pack and a youthful graphic interpretation. The pastel pack colors were picked based on the colors featured on US currency.
Production Time: 18 months
Concept: Charlie Kirihara
Color + Materials: Charlie Kirihara
Footwear Design: Tom Hartings
Graphic Design: Brett Superstar
Material Development: Susan Cecil
Product Management: Adam Belohradsky, Chris Williams
Product Development: Bobby Ho, JK Lee, Eric Chapman
Comms: Drew Gilges, Thomas Ward, Nick Green
Photos: adidas