Western concept for the 2026 All-American Bowl. This collection drew inspiration from cowboy boots, western shirts and southwest jewelry. Details included pony hair and full grain leather, pearl button snaps, deco stitching, rope laces, ostrich emboss and turquoise lace locks.
Production Time: 18 months
Apparel Design: Adam Brush, Matty Merrill
Concept: Charlie Kirihara
Color + Materials: Charlie Kirihara
Footwear Design: Tom Hartings, Mitch Bernarding
Graphic Design: Brett Superstar, Mike Humphrey
Material Development: Susan Cecil
Product Management: Adam Belohradsky, Chris Williams
Product Development: Bobby Ho, JK Lee, Eric Chapman
Comms: Drew Gilges, Thomas Ward, Nick Green
Photos: adidas
