Custom cleats for JuJu Smith-Schuster inspired by the Grinch.

Photos: NFL

Custom cleats for JuJu Smith-Schuster coinciding with the announcement of his partnership with PlayerX.

Photos: NFL

Custom cleats for JuJu Smith-Schuster in celebration of his dog, Boujee’s, birthday.

Photos: NFL

Custom cleats for JuJu Smith-Schuster featuring googly eyes adhered across the upper.

Photos: NFL

Custom cleats for JuJu Smith-Schuster featuring 15,000+ hand-placed crystals.

Photos: NFL

Custom cleats for JuJu Smith-Schuster inspired by the TikTok trending sound of Corn Kid.

Photos: NFL

Custom cleats for Marquise Hollywood Brown inspired by World War II fighter jets.

Custom cleats painted for Tyler Boyd.

Photos via: Bengals

Custom cleats for Marquise Hollywood Brown featuring camouflage.

Custom cleats for Marquise Hollywood Brown based on his nickname “Primetime Jet.”

Custom cleats created in a 1-hour design sprint for a HyperX x Team Diverge livestream on Twitch. Topographical map graphic painted in a flame color palette.

Production Time: 1 hour

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Tyler Murphy
Product Development: Eric Chapman
Photos: NFL

#MyCauseMyCleats painted for Patrick Mahomes. Designed by children at the Boys and Girls Club, these were designed to raise awareness around diversity, opportunity, and positivity. Created in a Zoom workshop with students from the Kansas City area.

Key Collaborators: Aric Armon, Marisa Lara, Jake Parks, Cam Collins

Custom cleats for JuJu Smith-Schuster inspired by the alternate universe spider-person. Denim and metal spikes accompany the traditional spider look.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Inspired by one of JuJu’s favorite comic book characters.

Concept: JuJu Smith-Schuster, Charlie Kirihara
Customizing: Charlie Kirihara, Brett Superstar
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Inspired by one of JuJu’s favorite anime and touchdown celebrations.

Concept/Customizing/Graphics/Headbands: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Inspired by one of JuJu’s favorite restaurants, these custom cleats feature his favorite order: a chicken burrito with brown rice, lettuce, pico de gallo, and cheese.

Concept: JuJu Smith-Schuster, Charlie Kirihara
Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:
BarDown
NFL on ESPN

Hand-painted cleats dedicated to JuJu’s dog, Boujee.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Custom hand-painted Halloween cleats for JuJu Smith-Schuster.

Concept: JuJu Smith-Schuster, Charlie Kirihara
Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

A sequel pair of custom cleats for JuJu Smith-Schuster.

Concept: JuJu Smith-Schuster, Charlie Kirihara
Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Photos via @adidasfballus

Inspired the many talents and interests of JuJu Smith-Schuster. Gifted for his 21st birthday.

Concept/Customizing/Graphics/Packaging: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Custom cleats created for Adam Thielen in the 2018 Pro Bowl. Print features a custom emoji for Adam, his wife and son. Custom apparel was also created for Adam’s wife and son.

Concept/Customizing/Graphics: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Custom cleats created for Alvin Kamara for the 2018 Pro Bowl. Custom emoji created in Alvin’s likeness.

Concept/Customizing/Graphics: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Created for Delanie Walker for the 2018 Pro Bowl. Custom emoji created in Delanie’s likeness.

Concept/Customizing/Graphics: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Custom cleats created for Von Miller for the 2018 Pro Bowl. Inspired by motorcycle culture. Included custom long sleeve t-shirt.

Concept/Customizing/Graphics: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Frances Huang, Eric Sterner

Promo cleats for Von Miller inspired by the custom poker table he has in his basement. This design features card suit emoji repeated across the upper with playing cards adhered in the graphic area. Maroon flocked plates mimic the felt of the poker table to finish the design off.

Concept/Color/Materials/Customizing/Graphics: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Haibo Yao, Frances Huang

Inspired by Von Miller's Celebrity Go-Kart Grand Prix fundraiser race. Painted upper with printed stickers.

Concept/Customizing: Charlie Kirihara
Graphics: Charlie Kirihara, Kat Chen, Aric Armon, Brett Superstar
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Frances Huang, Haibo Yao

Press:

NFL on ESPN

Darren Rovell Twitter

Custom cleats for Xavier Rhodes for the 2018 Pro Bowl. Inspired by Xavier’s upbringing in Miami.

Concept/Customizing/Graphics: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Hand-painted cleats honoring the victims of the 2017 Mexico City earthquake. Inspired by the Mexican flag and the crest of the Mexico national soccer team.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:

Sole Collector Twitter

B/R Kicks

Toque Sports

Custom cleats for Xavier Rhodes featuring gold leaf adhered to the upper and plates.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Christmas cleats for Von Miller featuring an emoji of his likeness. Accompanied by jingle bells looped through the laces.

Concept/Graphics/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Frances Huang, Haibo Yao

Press:
USA Today
Sneaker News
KDVR
Sportsnaut
Naples News

Custom cleats featuring Jay Ajayi's emoji across the upper.

Concept/Customizing: Charlie Kirihara
Graphics: NFL
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:

Uniswag Twitter

Sole Collector Twitter

Hand-painted designs inspired by World War II military airplanes. For Veterans Day 2017. Cleats for DeAndre Hopkins, Aaron Rodgers, Dak Prescott, Jay Ajayi, Jimmy Graham, Josh Norman, Landon Collins and Von Miller. Seeded with custom bomber jacket, adidas alphabounce, custom t-shirt, custom NHL hockey jersey, Playstation 4, and Call of Duty: World War 2.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck, Frances Huang

Press:

Sneaker News

Kicks on Fire

Sole Collector

Uniswag

The Score

The Outside Game

Uproxx

The Roosevelts

Cleat pack for Von Miller, Dak Prescott, DeAndre Hopkins, Josh Norman and Landon Collins inspired by Halloween monsters. Von Miller as Frankenstein. Dak Prescott as a Mummy. DeAndre Hopkins as a Sugar Skull. Josh Norman as Dracula. Landon Collins as Mr. Voodoo.

Concept/Customizing/Shirt Graphics: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck, Frances Huang
Customizing for Dak Prescott Cleats: Mike Humphrey

Press:

Bleacher Report

Sole Collector

Uniswag Twitter

Inspired by Von Miller's love for roosters.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Frances Huang, Haibo Yao

Press:

247 Sports

B/R Kicks Twitter

Tim Ryan Twitter

Jeff Eisenband Twitter

Nicki Jhabvala Twitter

SNF on NBC

Denver 7 Facebook

Complex Sports Twitter

Inspired by Josh Norman's love of Roman gladiators.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:

Sole Collector

Kicks on Fire

Anime-inspired painted cleats for JuJu Smith-Schuster.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck, Haibo Yao

Press:

Sole Collector

USA Today

The Score

Bar Down

SportsCenter Instagram

Sports Illustrated Twitter

B/R Kicks Twitter

Custom cleats to show support for hurricane relief in Puerto Rico.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:

NBC Sports

The Score

Footwear News

Hand-painted cleats inspired by Josh's respect and admiration for Zlatan Ibrahimovic. Featuring a quote from the man himself. Colors inspired by the home and third kits of Manchester United.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Photos via @adidasfballus, Google

For Week 13 of the 2016 season, the NFL allowed players to wear cleat designs of their choice, in support of positive messages and foundations. Von's cleats were a hand-painted design in support of Von's Vision, which offers eye services and glasses to under-privileged children in Denver. The design was inspired by an eye chart.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Frances Huang

Press:

ESPN

Sports Illustrated

Fox Sports

Sports Illustrated Gallery

Bleacher Report

The Outside Game

Sporting News

SB Nation

Sportsnet

Nice Kicks

Hypebeast

Kicks on Fire

Sole Collector

FHM

Mashable

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NFL Gallery

Mile High Report

For the Win

Photos via @adidasfballus, Twitter, Google

For Week 13 of the 2016 season, the NFL allowed players to wear cleat designs of their choice, in support of positive messages and foundations.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck, Frances Huang

Press:

ESPN

Sports Illustrated

Fox Sports

Sports Illustrated Gallery

Bleacher Report

The Outside Game

Sporting News

SB Nation

Chicago Tribune

CBS Chicago

Sportsnet

Nice Kicks

Hypebeast

Kicks on Fire

Sole Collector

FHM

Mashable

CBS Houston

NFL

NFL Gallery

Inspired by the colors and badge of the Mexican National Flag. Painted for the Texans game in Mexico City.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck, Eric Sterner

Press:

NFL

NFL Gallery

ESPN

SI

Darren Rovell

Photos via @adidasfballus, Twitter

"Be formless, shapeless, like water," Bruce Lee was once quoted. Hand-painted design. These cleats play off of DeAndre Hopkins ability to battle through adversity and withstand every crashing wave that came in his way. The orange on the upper is a nod to Hopkins' alma mater, Clemson.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck, Eric Sterner

Press:

Nice Kicks

New Hip Hop Musik Shop

Photos via @adidasfballus

Inspired by the park where Landon Collins grew up playing football. Located in the 7th Ward of New Orleans, Hunter's Field Park was a grass field under the I-10 Bridge. The colors on the upper and typography are nods to the Mardi Gras celebration and the Zulu Coconuts that are distributed during parades. The plate design mimics the design under the structure and the colorful pillars holding the bridge up.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck, Eric Sterner

Photos via @adidasfballus

Inspired by Optimus Prime of Transformers. Josh Norman channels a different hero on the field, depending on his opponent. These cleats were a nod to a game in 2014, where he had to be like Optimus Prime while playing against Calvin Johnson, whose on-field ego was Megatron, the Transformers villain. The cleats feature a unique flame pattern with silver accents, inspired by Optimus in his truck form.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:

Sole Collector

Nice Kicks

Photos via @adidasfballus, Twitter, Google

Inspired by traditional traveling Freak Shows, these cleats are freaked out. Carnival tents, hypnotism spirals, strongman leopard print, and traditional signage are some of the elements brought into these cleats for Von Miller.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Frances Huang

Press:

Kicks on Fire

Sole Collector

Footwear News

FHM

Bro Bible

Sneakers Cartel

247 Sports

Photos via @adidasfballus, Twitter

Inspired by the off-field style of DeAndre Hopkins. DeAndre has a love for high-fashion and one pair of maroon Versace loafers, in particular. These cleats feature hand-crafted tassels and a luxe maroon design with gold accents.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:

Inside the Sneakerbox

Kicks on Fire

The Celebrity Talk

Sole Collector

Complex

Photos via @adidasfballus

Custom hand-painted cleats inspired by DeAndre Hopkins' off-field style. These cleats feature a traditional moccasin color way and hand-crafted tassel piece on the heel. Topped off with suede laces, these cleats are truly one-of-a-kind.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:

Kicks on Fire

Sole Collector

Photos via @adidasfballus

Custom cleats in dedication to Sabrina Greenlee, DeAndre Hopkins' mother. Ms. Greenlee was a victim of multiple abusive relationships and DeAndre wanted to take a stand against domestic violence. The cleats feature an all-over purple design, commemorating the purple ribbon worn in support of victims.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Press:

Kicks on Fire

Sole Collector

Inspired by Josh Norman's on-field persona, Batman. This design took cues from The Dark Knight and The Dark Knight Rises with the cloud and rain texture on the upper, as well as the burning Batman symbol. Gold accents were also added as a nod to Batman's utility belt.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck

Hand-painted custom cleats for Von Miller. Inspired by the Texas state flag.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Frances Huang

Inspired by one of the original color ways for the adidas AlphaBOUNCE running shoes, which DeAndre Hopkins is the lead model for. Hand-painted design featuring Aramis print.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: John Hoeck, Eric Sterner

Commemorating Von Miller's 99 overall rating in Madden NFL 17. Patterns and colors inspired by the lead commercial for the video game.

Concept/Customizing: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams
Footwear Development: Frances Huang

Press:

Sole Collector

Kicks on Fire

12up

Broncos Wire