1:1 cleats for JuJu Smith-Schuster inspired by a family of heroes. Built using the adidas AM4 SpeedFactory production platform, using a toolbox of colors and materials. Sublimated rain graphic upper. Accompanied by custom umbrella.
Production Time: 2 months
Concept: Charlie Kirihara
Color + Materials: Charlie Kirihara
Footwear Design: Tom Hartings
Product Management: Chris Williams, Tyler Murphy
Photos: NFL
